SURA in Global Spotlight
A Legacy of Korean Craftsmanship Featured Across Film, Television, and Fine Dining
For over a century, SURA's Yugi craftmanship has represented the finest tradition of Bangjja bronzeware, blending artistry and functionality. Today, this legacy continues to shine — not only in Korean households but also across global stages in film, television, and Michelin-starred restaurants.
Appearances in Film and Television
The timeless beauty of SURA has captured the attention of directors and designers alike. Its distinctive glow and historical authenticity make it the tableware of choice for iconic productions such as:
Netflix Kingdom – The globally acclaimed Korean historical thriller that redefined period storytelling.
The King’s Letters, Noryang: Deadly Sea, Forbidden Quest, and Jesters: The Game Changers – Films that celebrate Korea’s cultural heritage.
Lovers of the Red Sky, Bossam: Steal the Fate, Knight Flower, and Tale of the Nine-Tailed 1938 – Beloved historical dramas where Yugi brings visual depth and authenticity to each scene.
Beyond the Joseon era, SURA has also appeared in contemporary works such as Seoul Vibe, Chocolate, Strong Girl Nam-Soon, and The Atypical Family, bridging Korea’s past and present aesthetics. Every appearance reaffirms Yugi’s symbolic role — not just as tableware, but as a storytelling vessel of Korean identity.
Featured in Michelin-Starred Restaurants
The artistry of SURA has found its place at the world’s most celebrated dining tables. From New York to Paris to Tokyo to Seoul, leading chefs choose Yugi for its harmony of warmth, texture, and refinement.
New York, USA
• ⭐ Kochi (2021–2023 MICHELIN) — Chef Sungchul Shim’s creative Korean tasting menu.
• ⭐ Mari (2022–2023 MICHELIN) — Modern rolls reimagined through Korean craftsmanship.
• ⭐ Oiji Mi & Bom — Sleek modern Korean cuisine with a luxurious touch of tradition.
• ⭐ JUA (2021–2023 MICHELIN) — A poised, modern prix-fixe rooted in Korean flavor.
Tokyo, Japan
• Yunke — Professor Yoon Mi-Wol’s reinterpretation of royal medicinal cuisine.
Paris, France
• KWON Restaurant (BIB Gourmand) — Classic Korean flavors with fine-dining precision.
• Soon Grill — Award-winning design and authentic Korean fermentation culture showcased in the heart of Paris.
Seoul & Beyond, Korea
• ⭐ YUN Seoul (2022–2024 MICHELIN) – Familiar dishes with bold twists.
• Eatanic Garden, Soul Hanwoo, Dokdo16do, Yosoojung, Gwang Pyeong, Myeon Seoul – Contemporary Korean dining at its finest, all featuring Yugi craftsmanship.
• Okdongsik – Celebrated for seven consecutive years on the Michelin Bib Gourmand list, serving signature pork soup in Geochang Yugi bowls.
...and so many more!
A Living Heritage: YUGI
From royal tables to Netflix screens, and Michelin-starred restaurants around the world, SURA continues to embody Korea’s living heritage — timeless, authentic, and ever-evolving.
Modern Ritual Objects, Rooted in Royal Heritage.
